تحت رعاية معالي الدكتور محمد المومني، وزير الاتصال الحكومي، الناطق الرسمي باسم الحكومة

This session brings together top industry leaders from leading media and news organizations to discuss the rapid evolution of media and journalism in the digital era. With the rise of digital platforms, shifts in audience consumption habits and new revenue models, the panel will explore how media organizations and journalism are adapting to the challenges of misinformation, maintaining media credibility, and navigating a digital-first landscape. Learn how these leaders are staying ahead and shaping the future of the industry.

Key points of discussion include:

• Navigating the rise of digital-first platforms and new audience behaviors.
• Developing innovative revenue models to stay competitive.
• Tackling the challenges of misinformation and maintaining trust.
• The role of journalism in shaping public opinion in the digital era.

This Fireside Chat brings together Tourism industry leader to explore how to leveraging media and social media to boost tourism. With digital platforms reshaping industries globally, this conversation will highlight how to position the country as a leading global destination for travelers.

In today’s fast-evolving media landscape, innovation and immersive experiences are no longer optional for news organizations—they are essential. As audiences increasingly shift toward mobile consumption, creating digital-friendly content is now a necessity. Leading news outlets, such as CNBC Arabia, must adapt to produce content that is accessible, engaging, and tailored for mobile platforms.

However, the challenge lies in achieving this while upholding credibility, protecting the brand, and fostering deep connections with viewers across diverse platforms. Success in this new era demands balancing innovation with trust and loyalty, ensuring that news remains both engaging and reliable.

TV anchors are more than just news readers; they are the face of their networks and play a pivotal role in shaping how the audience perceives news and information. In the digital age, where viewer expectations and media consumption habits have evolved, TV anchors must refine their skills in charisma, communication, and engagement to stand out. Here are essential skills and questions every TV anchor should consider to enhance their on-screen presence and build a trusted connection with their audience..

• How can I balance professionalism with authenticity on screen?
• How can I emotionally engage with my audience without showing bias?
• How does body language affect an anchor’s performance?
• How should TV anchors handle live broadcast challenges?
• How can anchors engage with a diverse audience effectively?
• What adjustments should I make for social media versus traditional broadcasting